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Banana, Ice Blue, Fuzzy Peach, Dewberry! No, not ice cream flavours but shampoo. Remember the Body Shop in the 80’s anyone?

To mark the return of the “Anita’s favourites” product line we interviewed Body Shop’s innovations director for the “why” and then reactions of the public to the products themselves for the “what” and the “wowee” and the “mmm”.

Watch the edit above on YouTube.

Work: video production, camera and interviewing.
Agency: Duke UK