by James Lane | Aug 15, 2012
A trailer for two promotional films for Evans Cycles RIDE IT events. Designed to convey an all-round feeling of the experience, from early morning registration to late afternoon exhaustion. We shot over two weekends in and around the Surrey and Sussex countryside;...
by James Lane | Aug 15, 2012
Evans Cycles RIDE IT events Two films for Evans Cycles RIDE IT events. One covering the Mountain Bike ride, the other the Sportive. Briefed to convey an all-round feeling of the experience, from early morning registration to late afternoon exhaustion. We shot over two...